First I have to say how honored I am that you read and posted on my blog. I love your book “New Rules of Marketing and PR” and plan to buy your upcoming book World Wide Rave as soon as it comes out in March!

But I’m thinking, perhaps you got those speaking engagements because you’re a best-selling author, not because of twitter. Your books are such essential reading for any PR 2.0/Marketing 2.0 professional.

I’m curious as to how much you think Twitter and social media in general played a part in your becoming a successful author. How critical was social media to your marketing when you were first trying to get people to buy your books?

Twitter is a great tool. I’ve been booked to speak as a result and have been interviewed on national radio and in a big daily newspaper just by tweeting my thoughts.

Great post.

I found out about this post through your discussion on Black Enterprise Networked on Linkedin.

I agree. Twitter is a great way to meet new business prospects. I love hearing what people are doing and it is a GREAT way to learn new things. I just friended you on Twitter, btw. I am @TechCrusader

Have a great holiday!

Thing is, you can say it a million times in a million places and the beauty of the repetition is that it is really reinforcement. That doesn’t necessarily make the duplicate postings redundant. When talking about increasing name recognition, and the brand awareness that leads to increased market share, repetition is a GREAT thing.

I also think that you kinda have to decide who you want to reach on twitter/who you want to get plugged into/who you want to know what you’re doing/be aware of your brand. Once you figure that out, it all falls into place. I’d think that you would want to promote your blog among other writers, readers, Af-Ams, women, editors, thought leaders, intellectuals, etc…just some thoughts.