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PR During a Recession: Senior Counsel, Heathere Evans-Keenan

Heathere Evans-Keenan is the immediate past president of PRSA’s National Capital Chapter (for the Washington,DC region), founder and president of Arlington-based Keenan PR, winner of countless national and local PR awards, and one of my most valued mentors. She agreed to meet me on a recent frigid morning in DC to have coffee and talk shop. I shot this short video of Heathere (please ignore my lack of camera skills and the background noise at the coffeeshop) talking about how to handle PR in 2009.

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- who has written 211 posts on Mopwater PR + Media Notes.

An innovative PR pro and former print journalist, Amanda Miller Littlejohn is the brand definition expert. She works with solopreneurs, small business owners, and industry experts to help them define, refine and position their personal brands. Amanda helps her clients leverage blogs, events, LinkedIn, Twitter, video and other social media to connect with customers and build buzz online and off. Find Amanda on Twitter @amandamogul.

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One Response to “PR During a Recession: Senior Counsel, Heathere Evans-Keenan”

  1. I applaud your foray into video interview for your blog, and Heathere is a great interview subject. I like how you kept the video short and to the point. A small tripod will do wonders for image quality, and some are so small they can even fit in your purse!

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