Posted on 23 December 2008. Tags: how to use twitter, pr expert, pr tips, public relations expert, social media at work, social media expert, social media for marketing, social media pr, social media strategy, tweet your brand, twitter brand, twitter for business, using social media for business, using social media for pr, using twitter for marketing, using twitter for pr, what's the point of twitter, why twitter
Why Twitter? (Part II)
As you may recall in Why Twitter (Part I), I promised to follow up with more ways that you can use Twitter for business. If you’re a business owner/entrepreneur, artist, celebrity-in-the-making, you need to get on Twitter. Here’s why: Your customers are on Twitter. Your would-be customers are on twitter. And more than likely, the competition is on Twitter.
Let’s say you sell…uh I don’t know, post-it notes (first thing I saw on my desk, sorry). So anyway, you’re selling these post-it notes and you set up your Twitter page online. You’re following a few people and you’ve got your mom, cousin and best friend following you back. But that’s it. You’re thinking “How in the world is this silly page gonna help me sell more post-it notes?” Let me tell you. Read the full story
Posted in Social Media
Posted on 15 December 2008. Tags: benefits of twitter, get started twitter, how to use twitter, starting twitter, twitter is dumb, what's the point of twitter, why should i use twitter, why twitter
Why Twitter?
If you’ve talked to me in the last month, you’ve probably noticed that my latest addiction is Twitter. Several people have asked me what’s up with Twitter: so many so, that I decided to write this post. Some people have Twitter accounts and don’t know what to do with them. Some don’t know what Twitter is. Some know what it is and think it’s silly. This post is for all of you.
First, let me explain how Twitter works. The whole point of this web application is brevity. If you can’t keep it short and simple, you can’t use Twitter. Any message or “tweet” must be no longer than 140 characters (that includes spaces and punctuation marks).
So you sign up to get an account. Your url would be http://www.twitter.com/yourusername. Once you have a username, and you reference yourself to other twitterers, your handle becomes @username. I’m @amandamogul.
Once you’ve signed up you can “follow” others (the equivalent of friending on Myspace or Facebook) and basically have access to every updated tweet they post. They can follow you back, but they don’t have to. But if they do follow you, you can direct message or DM each other (send a private note that only the recipient can see). When you log onto your homepage, you’ll see a list of all your tweets and your friends’ tweets (including non-private messages directed at specific people, which can get a bit involved) in chronological order. That’s about it.
I know a lot of you are thinking, “What makes that so special?” For me, at least, twitter has been an incredible way to get introduced to new resources AND find out the latest breaking news in business, media, marketing and PR. Read the full story
Posted in Social Media
