Happy Monday and Happy November PR Pros! Hope you enjoyed your weekend, had a great Halloween and enjoyed the extra hour of sleep (or whatever you did with it).

We’ve got over 40 fresh jobs for you today. Some agency, some corporate, some non-profit. Some entry-level, some executive level paying 100k plus. There are even a few international listings. A lot of these jobs are exclusive to LinkedIn, so if you haven’t updated your profile in a while, maybe you should. Speaking of LinkedIn, are we connected? Add me to your network, just mention Mopwater in your note.

Happy hunting!

Agencies and Firms

Managing Director for APCO Worldwide (Rome, Italy)

VP/Group Director for Burrell Communications (Chicago)

Social Media Contract through McKinley Marketing Partners (DC-Baltimore Area)

Senior Account Executive at Peppercom (Benton Harbor, Michigan)

Group Account Director at Young and Rubicam (San Francisco Bay Area)

Senior Account Executive for Middleberg Communications (New York City)

Account Executive for Red Consultancy (San Francisco)

Senior Account Executive for Porter Novelli (Chicago)

Vice President-Consumer Technology for Porter Novelli (San Francisco)

Senior Account Executive-Technology for Weber Shandwick (New York City)

Account Director for Lewis PR (Los Angeles)

Senior Account Executive for Lewis PR (Washington, DC)

Senior Account Executive for Waggener Edstrom Worldwide (Boston)

Account Executive for Waggener Edstrom Worldwide (Portland)

Vice President-Healthcare Communications for Fleishman Hillard (New York City)

Senior Account Supervisor-Global PR, among others, for Edelman (New York City)

Account Director-Consumer PR for Weber Shandwick (Brussels, Belgium)

Account Supervisor, Social Marketing for Ogilvy (Washington, DC)

Supervisor, Digital Marketing/Online Strategy Brooklyn Ad Agency (Brooklyn, NY)

Business and Corporate

Communications Manager for Bank of America (Charlotte, NC)

Public Relations Manager for Intuit (Mountain View, California)

Senior Communications Manager for General Electric (Atlanta)

Public Relations Specialist for Tiny Prints (San Francisco)

Policy Associate, Public Policy and Government Relations for Google (Washington, DC)

Digital Marketing Manager for Red Bull (Santa Monica, CA)

Corporate Communications Manager for Ace Hardware (Oak Brook, IL)

Social Media Manager at EF First (Zurich, Switzerland)

President at Discovery Communications (Silver Spring, Maryland)

Communications Coordinator for American Greetings (Chicago, IL)

Vice President-Social Media and Digital Marketing Strategist at MS & L (NYC)

Public Relations Manager for Searchandise Commerce (Boston)

Director of Social Marketing for UPMC Healthplan (Pittsburgh)

Contract Communications Gig-Strategic Planning, etc. (New York City)

Senior Product Manager: Social Media at Chegg, Inc. (San Francisco Bay Area)

Leader of Social Media and SEO at Point to Point (Cleveland)

VP of Digital Marketing at Modelinia (New York or San Francisco)

Non-Profit and NGO

Public Affairs Specialist for DC Public Library (Washington, DC)

Marketing Coordinator for National Wildlife Federation (Reston, VA)

Press Secretary for NYC Childrens Services (New York City)

Communications Associate for the World Bank (Sydney, Australia)

Communications Office for the World Bank (Washington, DC)

If you’re looking for your next public relations gig, the agencies are hiring. Check out this list of over 100 PR jobs and internships. Download the attachment for the entire list complete with links. Enjoy.

Adfero Group – Account Director

APCO Worldwide: Communications/Public Affairs opportunities Conference Center Coordinator Executive Admin Assistant Grassroots Public Affairs Manager/SAE Entry-level & junior opportunities – New York Senior Account Exec/Manager opportunities – New York

Brunner Digital –  opportunities available in Pittsburgh

Burson-Marsteller: Senior Associate, Issues & Crisis Practice Finance Manager, Govt. Contracting & Compliance Director/Managing Director, Public Affairs Client Staff Assistant, Technology Practice – San Francisco Managing Director, Public Affairs Practice – New York Associate, Public Affairs – Dallas

Chase Communications – Intern Collaborative Communications Group: Senior Associate Senior Associate, Knowledge Products, Senior Associate, Network Development

CorpComm – Fredricksburg, Va. Senior Vice President Organizational Change Manager Communications Specialist III Communications Specialist II

Crosby Marketing Communications – Senior Digital Strategist

CRT/Tanaka – PR Manager/Director of Social Media – Richmond, Va.

DBC PR + New Media – Account Exec

DCI Group : Vice President, Client Lead Vice President, Chief of Staff Director, Client Services Research Account Manager Vice President, Digital Strategy Vice President, Digital Operations HR Intern Account Manager, Field

DDB Communications: Account Supervisor Account Supervisor, Healthcare Advocacy – Seattle Assistant Entertainment Specialist – Los Angeles

Edelman: Intern, Digital Public Affairs Multiple account & admin opportunities – Chicago Multiple account & admin opportunities – New York Account Exec & Supervisor positions – San Francisco Senior Vice President, Public Affairs – Seattle

Feinstein Kean Healthcare: Account Director, Life Sciences Vice President, Life Sciences Account Director positions also available in Cambridge, MA and Iselin, NJ

Fenton Communications: Senior Account Exec Senior Vice President

Fleishman-Hillard: Account Director, Financial Communications & Investor Relations – Toronto Healthcare practice opportunities in New York: Account Exec – Vice President – Vice President with TogoRun healthcare communications affiliate Account Supervisor/Managing Supervisor with High Road Communications affiliate – San Francisco Vice President, Digital Healthcare Communications – Cleveland

Gibraltar Associates – Manager, Healthcare  See full list

I recently got an e-mail from someone who is moving to the DC Metro area and wants my advice on landing a writing or public relations job here.  The person requested 20 minutes of my time to sit down and chat.  Fittingly, said person attached a resume for my review.

After  I took a look at the resume, I realized that I need to speak to this person about revamping it before we can go any further.  The person has obvious  communications and writing experience, but I only know that because I have held some of the same types of positions mentioned and can read between the lines on this resume.  A general HR manager most likely won’t be as knowledgeable about the nuances in communications job descriptions.  Nor will they be generous enough to spend time reading between the lines.

Before you ask someone to help you out with your job search and connect you to their very valuable professional contacts, make sure you have an outstanding resume for them to distribute on your behalf.  A personal introduction or recommendation can only go so far; once you get your foot in the door, make sure your resume is so dynamic that it gets your butt in the interview seat.  Here’s how.

1. Think “My Resume=My Brochure”. Your resume is your #1 marketing tool.  It tells a complete stranger why they should bother to invite you in to discuss a job opportunity.  Make it  shine!  It can be tough for you freelancers and consultants who might not want to “toot your own horn.” But trust me: this is the time to toot. Use adverbs and adjectives to glowingly describe yourself and your past work. If you’re doing a professional profile at the head of your resume, don’t be  modest. Call yourself what you are: award-winning, proven, strategic and experienced.

2. Give Hiring Managers What They Ask For. If you’re responding to a job listing, please look at the description to find out what the hiring manager is looking for. Even in the communications field I’m surprised by how many people don’t put two and two together on this point.  If  the manager is looking for someone to “handle media relations, respond to inquiries, and pursue proactive media activities,” be sure to list in your experience where you’ve done just that. Include your most successful freelance or consulting projects; projects where you garnered great media hits to show you know a thing or two about media relations.  Show that you’ve not only done this before, but you’re proven. Take it a step further by listing the outlets or programs where you were able to score coverage. Read the full story

I’m dedicating today’s post to the job seekers among us. It’s difficult for me to ignore the fact that so many people are out of work right now, so instead of offering you best practices for the job you might not have, today I’m all about helping you get the PR job you’ve been dreaming of.

I know you’re conducting an active search by scouring job boards, newspaper classifieds and even talking to recruiters. But here are a few things you can do to improve your chances of getting noticed by people who are looking for someone like you.

1. Head to the Top. Talk to people who know people—preferably people who know lots of people. Befriend the heads of your local (and national) professional organizations. Request a sit-down with leaders in your field. I know what some of you are thinking. “Why would the leaders want to talk to me?” You’d be surprised at what people are willing to do when you ask them. Find someone who knows your target and request an introduction. If you don’t know someone who knows the person you’re trying to reach, use Google or LinkedIn to connect the dots. Make a phone call or send an e-mail introducing yourself. Detail your experience and your goals. Ask for what you want. They may not have a job to hand you, but chances are, they’ll know someone who will. And be patient. Once you begin talking to the right people, and they begin mentioning your situation to their people, something will eventually open up.

2. Go On Informational Interviews. I love informational interviews and make a practice of doing these a few times a year, even when I have a job. For PR people, especially, it’s a great idea to get in front of people who practice different types of PR if you’re thinking of changing your focus. Informational interviews are great because there’s absolutely no pressure on you or the interviewee. Your host doesn’t feel pressured to “give you something” and you’re not competing for an open spot at their company. However if something should open up for you, that’s great,too.

When I was finishing up at Howard University, I spoke to an English professor about my writing goals. She mentioned that her sister was an editor at the Washington Post and I should set up an informational interview. Well, the sister turned out to be Marie Arana, the Washington Post Book World Editor-in-Chief at the time (in short, a really big deal). Marie connected me to several other Post editors who agreed to do informational interviews with me as well. They gave me invaluable advice about journalism and writing that I have repeatedly used and actually passed on to several people who have come to me for advice. But all this came about through a simple request: Sit down with me and tell me about what you do. No strings. No pressure. Read the full story

I have a love/hate relationship with Thursday. On the one hand, I hate Thursday because it means the week is almost over and since I’m a workaholic, I only have two more days to squeeze in everything I wanted to get done before the official business week ends.

On the other hand, Thursday is Test Drive My Job Day on Mopwater PR + Media Notes. I get to take your jobs out for a spin to see how they fit.  I love this!

Today, I’m featuring two TDMJs  because, well, I just want to. First up: Matthew Fenton, Founder and President of Three Deuce Branding.

Matthew Fenton
38 years old
Founder and President: Three Deuce Branding

Cincinnati, Ohio

Web: Three Deuce Branding
Blog: That Branding Thing
1 employee (me)
12 years in this role

Mopwater: Describe your path to PR and marketing. What aspects of the industry are you currently most excited about?

MF: I entered the University of Cincinnati as a quantitative analysis major.  While the problem-solving aspect was fascinating, I didn’t want to grow up to be an actuary.  I was very interested in psychology, motivation and human behavior, so marketing was a natural choice.

Through UC’s strong co-op program, I was able to spend a full year in market research, in both supplier and client jobs, prior to graduation.  That background allowed me to get into brand management, my ultimate goal, immediately upon graduation.

I joined Van Melle USA (now Perfetti Van Melle) in 1992, when the company had just two brands – Mentos and AirHeads.  The Mentos “Freshmaker” campaign had just launched and the buzz was beginning.  I managed marketing for AirHeads for 5 years, during which time we took the brand from partial to full US distribution, tripled total sales, and earned the top sales spot in the non-chocolate category.  In addition, it was a great environment in which to learn truly consumer-centric branding, which was not widely practiced at the time.

In 1997, I made the decision to found my branding consultancy.  The mission of Three Deuce Branding is the same now as it was then: “To help good people build great brands.”  Every day is a new opportunity to make branding clear and actionable for those who practice it.

What I like best about branding is that, when properly practiced, it makes the world a better place.  You simply can’t build a long-term consumer relationship without serving.  Lately, I’m most excited about the ability of consumers to connect and to have their voices heard; brands have always belonged to consumers, but now that fact is becoming impossible to ignore.  I’m also excited about the opportunities for brands to live their stories and values in a manner that involves consumers and employees alike.

Mopwater: Describe a typical work day including your typical work hours.

MF: No such thing as a typical work day!  A given day might find me doing public speaking, leading an inventing session, building a positioning statement or strategic plan, interviewing clients and their customers, writing my column and blog, reading relevant books and newsletters, and staying in touch with the talented people with whom I’m fortunate to work.

I tend to work unusual hours – I may work as early as 6 a.m. or as late as 3 a.m.  I usually break up the work day with non-work activities, as I find I’m more productive and creative that way. Read the full story

Yesterday I spoke with my friend and mentor Karen Alston over at Alston Marketing Group. I knew someone who was looking to do a national marketing campaign and I couldn’t submit a proposal (due to a conflict of interest) but I knew Karen’s firm would be perfect. (See tip # 4) Anyway, she was getting my thoughts before she prepared her proposal, and we began to chat about how things were going in her world.

I love Karen: she is frank and honest and will let you know when things aren’t going so well. She said she can gauge how the overall economy is doing by her phone. If the phone rings, things are okay. If it sits there silently, things are definitely not good.

Not surprising that her phone hadn’t rung in months. But what you may find interesting is that she’s noticed a little bit of an upswing.

Just this week she’s gotten 4 calls to bid on new work.

And she’s apparently not the only one. The Firm Voice just posted an article about 2009 budgets. They’re saying that businesses aren’t arbitrarily cutting PR and Marketing budgets, because those businesses still recognize the value of their PR and Marketing programs. (Someone in our industry must be doing their job!) Business and organizations are however, focusing more on results and added value (see tip # 1). Read the full story