Brand Coaching

“Amanda’s Brand Coaching has changed me completely. I am confident in what I offer my clients, have the marketing collateral to back up any conversation I have, and I have been able to network in such a way that I landed a speaking engagement  on my first panel within three months of completing coaching.” ~Maria R.

People often ask me to help them with business development, brainstorm new business ideas or help them formulate a strategy to market their services more effectively. I often am approached by would-be marketing or PR consultants who want to start freelancing but don’t know where to start.

When my newspaper downsized and I had to find another source of income,  I was able to triple my income within 6 months-just by offering writing services. I identified my niche market and relentlessly pursued it until I got my business up and running. I have since added services to my toolbox along the way. I am now a trusted advisor to marketing and public relations consultants and solopreneurs.

I would love to help you get clear about your business, and start marketing your services in a way that is authentic to you!

Are we a good match?

  • Are you struggling to find freelance or consulting work that satisfies you?
  • When people ask you what you do, are you not sure what to say?
  • Are you starting out with your business and need a strategy on how to find clients?
  • Do you develop messaging for clients but find yourself struggling with your own tagline, web site and marketing materials?
  • Are you ready to take your business seriously? Do you have the time to roll up your sleeves for the next few months and grind on behalf of your business?

We can work together via phone twice a month. During our time working together, I will give you:

  • branding and business development assignments that must be completed prior to our next call
  • feedback and ideas to tweak your business plan and marketing strategy
  • how-to resources to add to your marketing toolbox
  • business development leads (actual people and companies to approach)
  • step-by-step networking assignments
  • bonus: a written action plan after each of our calls. File these away for your business and refer back to them long after our sessions are done!

Working with me will help you fine tune your brand, improve your networking, get more out of your social media efforts, and land more clients!  But don’t take my word for it-here’s what others have had to say:

Testimonials

“I found Amanda Miller Littlejohn through searching the Internet and discovering her company, Mopwater PR in 2010. I downloaded one of her e-books and saw that she was offering workshops, so I attended one in late 2010 was thoroughly impressed with her wealth of knowledge. Knowing that I was going to need a coach, I reached out to her in Spring 2011 to retain her Brand Coaching services to improve my business, Written Word Communications. My business and brand were slowly growing and felt the need to design more efficient and effective marketing to draw more clientele and more opportunities for me. Amanda’s Brand Coaching:

1. Helped me get out of my comfort zone and truly create marketing collateral that was tailored strictly for my business.
2. Helped me build confidence in my abilities so that I can reach out and network
3. Held me accountable for my business marketing and social media needs and perfecting research to find what I needed if I needed it (which was how I found Amanda initially)
4. Helped me set goals that were attainable and within reach. Her support and candidness (also known as tough love) during coaching made all the difference.
5. Helped me set definitive pricing for my services that were within market and based on my expertise.

Amanda’s Brand Coaching has changed me completely. I am confident in what I offer my clients, have the marketing collateral to back up any conversation I have, and I have been able to network in such a way that landed a speaking spot on my first panel  within three months of completing coaching.

Amanda is a great communicator and confidante that will handle your needs with professionalism and more important, with care. I am looking forward to using her in the future to further build my brand.”

•Maria Roberts, Written Word Communications
Baltimore, MD

“I have been professionally speaking for over 10 years and although my calendar is full, I was looking for a new idea that would not only boost my business but get me more engaged and inspired.  I worked with Amanda and she gave me several great ideas-one that I consider a million-dollar idea. Amanda even wrote up the ideas and created an action plan for me.  She is amazing!”

•Karen McCullough, Keynote Speaker | Author | Entrepreneur
Houston, TX

“Working with Amanda has allowed me to shatter the mental blocks I had around managing my online brand and networking more effectively. She has helped me polish my online brand, role-played with me as I solidified my elevator pitch, and has led by example by advocating that I balance client work with my company (Mpact PR) marketing. I never felt like I got the most out of networking events, but that has changed since working with Amanda. She has highlighted pointers for attending everything from annual awards dinners to networking happy hours. As a result, I have seen an uptick in the quality of new business leads, and have been prospected post-event by individuals seeking my consult and expertise!”

•Jacqueline Lara, MPact PR
Silver Spring, MD

“When I needed to get motivated about building my personal branding, I reached out to Amanda. She is a foremost expert on branding, strategy and social media, whose reputation precedes her. In just one afternoon she gave me pointers to vastly improve my LinkedIn profile, blog and tangible tools to launch other projects. She’s amazing!”

•Yolanda McCutchen, University Professor and Media Consultant
Orangeburg, South Carolina

“I used to go to any networking event, not realizing which ones were worth it or not. I’d often return disappointed because I felt like I wasn’t in the right room for me to make connections that I could leverage for my business. Amanda taught me how to size up networking events and figure out if they are even worth my time, how to pinpoint people I want to meet when there, and how to describe myself and what I do. She has also taught me the art of relating to people in a more sincere way. Instead of just building my rolodex, I am now building real relationships. ”

•Marc, Lobbyist
Washington, DC

Excited? So am I! We’re going to have so much fun!

Let’s get started – click here.

Note: if you’re looking for a PR firm to handle your company or organization’s public relations, marketing and/or social media for you, visit Mopwater Social PR and be sure to check out client listing, testimonials and services.

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  • Plan your blog and social content
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